Research & Marketing Summit

                                     Maximize Your Grow Boating Investment
                                          Marine Industry Marketing Summit  
                                       IBEX 2017, Tampa Convention Center 

Thank you to all those who attended the first annual Grow Boating Marine Industry Marketing Summit. In order to continue to provide our industry with the opportunity to learn from the information that was shared at the Summit, please find recordings below of all six presentations, along with links to the print version of each presentation. 

• Maximize Your Grow Boating Investment
• The Challenge Ahead: Industry Insights & Statistics
• Buying & Owning Their First Boat: Why People Enter & Leave Our Category
• The Game Has Changed: How Today's Buyer Has Changed & What Your Business Must Do About It
• The Conversion Path: From Website Visitor to Customer
• Finding Boating Relationships in Today's Digital World
  

Grow Boating Summit Opening Remarks by Carl Blackwell

The Challenge Ahead: Industry Insights & Statistics by Peter Houseworth

Buying & Owning Their First Boat: Why People Decide to Enter & Leave Our Category by Meredith Englen

How Today’s Buyer Has Changed & What We Need To Do About It by Marcus Sheridan

The Conversion Path: From Website Visitors to Customers by Armida Markarova

Finding Boating Relationships in Today’s Digital World by Steve Pizzolato